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Indiana Prevention Resource Center (IPRC)

What is the Positive Culture Framework?

The Positive Culture Framework (PCF) is an approach based on our latest research about improving health and safety in our communities and organizations. PCF seeks to cultivate healthy and safe environments by building on the shared values, beliefs and attitudes that already exist in our cultures. This is a natural next step from “Positive Community Norms” and builds on the recognition that the solutions exist in the community. The Positive Culture Framework is a generalized process that can be used to address any public health or safety issue. Examples may be shared from the areas of traffic safety, substance misuse, and violence prevention.